Embrace the Magic of the Season: Hallmark and 7-Eleven’s Heartwarming Holiday Collaboration

As the air turns crisp and the festive lights twinkle, it’s that time of year that fills our hearts with warmth. The holiday season has returned, bringing with it a sense of joy and togetherness.

This Christmas, Hallmark extends a heartfelt invitation to join in celebrating the season with gestures of love and compassion. In a bid to spread holiday happiness to underprivileged street children, Hallmark has teamed up with the PhilSeven Foundation, the charitable arm of the renowned convenience store chain 7-Eleven, through the initiative named ‘Gulong ng Karunungan’ (GNK). This visionary mobile schooling project strives to provide educational opportunities to disadvantaged street children in selected local cities across the Philippines. Throughout the years, GNK has made a significant impact by assisting over 2,000 marginalized youth, predominantly consisting of out-of-school street children and informal settlers from identified city beneficiaries. The project has provided not only learning opportunities but also vital supplementary nourishment and essential medical assistance.

What’s more, you, as a valued customer, have the chance to be a part of this heartwarming endeavor. For every Hallmark Christmas product you purchase at 7-Eleven, a portion of the sales will be dedicated to supporting the GNK initiative.

This festive season, amplify its brilliance by extending your celebrations beyond your household. When you choose to contribute, you’re creating a legacy of goodwill that truly embodies the spirit of giving. And as you witness the smiles and joy on the faces of children in need, you’ll find that the warmth in your heart makes this Christmas the merriest one yet.